Built To Last Marketing by Emma Clayton

Built To Last Marketing by Emma Clayton

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Built To Last Marketing by Emma Clayton
Built To Last Marketing by Emma Clayton
Your Boss Thrives on Chaos? Here’s How to Lead Anyway.

Your Boss Thrives on Chaos? Here’s How to Lead Anyway.

When firefighting is the culture, strategic leadership means resisting the flames, not fanning them.

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Emma Clayton
May 14, 2025
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Built To Last Marketing by Emma Clayton
Built To Last Marketing by Emma Clayton
Your Boss Thrives on Chaos? Here’s How to Lead Anyway.
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Some leaders genuinely believe their value lies in saving the day.
They don’t plan. They rescue.
They don’t build systems. They perform heroics.

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